Looking to generate more annuity leads? The answer might lie in social media.
Social media may not be the first avenue that jumps to mind for marketing annuities, but it is a powerful way to attract leads.
Stats show that social media marketing accounted for 33% of digital ad spending in 2022.
Although most companies are pouring millions into social media marketing, industries like finance and insurance have been lagging behind.
It’s not hard to imagine how a fashion brand could supercharge its sales through social media. But annuities and insurance? Marketing annuities via social media is slightly less intuitive. As a result, a lot of agents are missing out on huge potential for traction.
Are you leaving social media untapped because you’re not sure where to start, how to create the right posts, or how to leverage ads correctly?
We’re here to help. Keep reading for everything you need to get started generating annuity leads on social media in this marketing guide.